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How To Make Your Advertising Make Money By John Caples


Reflections on John Caples’ “How To Make Your Advertising Make Money” About John Caples John Caples was a popular copywriter whose vast mail-order advertising skills won him a place in the history of publicity. David Ogilvy once called Caples, “[O]one of the most efficient copywriters ever been there.” Caples will be remembered for a classic … Read more

The Four Agreements Don Miguel Ruiz


I recently read “The Four Agreements” by Don Miguel Ruiz and realized that these principles are essentially the rules to achieving personal freedom eventually. You will need to put in a lot of time and effort if you want to fine-tune your habits and turn them into concrete practices. The reason you’ll need time is … Read more

What DJ Khaled’s “The Keys” Taught Me

dj khaled

I’m a big DJ Khaled fan. The man preaches a life filled with gratitude, love and acceptance. What’s not to love about that? He talks about “they” which are other people or circumstances that don’t want you to succeed. Here’s everything I learned from the book. “They” and “Keys” In the book, “they” are all … Read more

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